MAC Viva Glam & Lady Gaga " Glam This Way"

 MAC and Lady Gaga have teamed again for “Glam This Way,” the campaign  that puts the power of the M·A·C AIDS Fund into the hands of M·A·C’s fans  and  helps them  further raise awareness of HIV/AIDS among those in their own social networks.

How to help and join :

· Visit http://www.vivaglam.com/  and click on the “Join Now” icon

· Follow the simple sign-up instructions and upload an image of yourself

· Your image will then transform into a sequin and become a part of the collective matrix of others who have also joined the movement-- each showcasing their own “Glam”

· Share the VIVA GLAM messages via email, your social networks; Facebook or Twitter in order to educate those in your circle about HIV/AIDS awareness and encourage them to join the movement

· The more each user shares the VIVA GLAM message, the more prominent your image within the circle and the larger your “Total Glam” becomes.

Also : You can purchase " Born This Way" and donate $1 to MAC Aids Fund:

 Lady Gaga will donate $1 from the purchase price of each special edition album bought in North America via http://www.ladygaga.com/  to the M·A·C AIDS Fund, supporting men, women and children around the world affected by HIV/AIDS.

Viva Glam Gaga 2 Lipglass & Lipstick Swatches

Today is the day Lady Gaga's newest   for Viva Glam  hits stores . Viva Glam Gaga 2 is LE but will be in store displays for one year.

The lipstick is an Amplified and more beige and flat than the gloss. It's very muted and would especially make a great layering color to tone down too dark  lip shades .

The gloss is my pick of the two. Usually I love lipsticks but the gloss has a pink  base and really looks great on.

Both are very neutral and easy to wear.  The Mom who usually wears only light pinks/peaches and is a medium skintone,  light blonde tried the lipstick and it looked amazing on her. She rarely reaches for nudes  and I'm glad she went for this.

The lipstick and lipglass  are $ 14.50 . Remember , 100% of proceeds goes to the MAC  Aids Fund. http://www.maccosmetics.com/

Cyndi Lauper & Lady Gaga for MAC Viva Glam

I was thrilled last night to be one of the attendees at a small launch event for the introduction of Cyndi Lauper and Lady Gaga as the new MAC Viva Glam campaign spokespersons.

Here's the details on the campaign I can give. No photos are allowed up or anymore info until February.

From WWD:

Cyndi Lauper and Lady Gaga have been named the latest faces of the MAC AIDS Fund. The newest campaign, dubbed “From Our Lips,” will break on Feb. 25.

MAC Viva Glam Gaga Lipstick and Viva Glam Cyndi Lipstick, $14 each, will launch in North America on March 18 and globally throughout the month, with 100 percent of the proceeds being donated to the MAC AIDS Fund.

The MAC AIDS Fund has invested more than $150 million to organizations in more than 67 countries since its founding in 1994.

Images: Cyndi Lauper- official site, Lady Gaga- wikipedia