L’OCCITANE en Provence, theWorld Leading French Natural Skincare and Beauty Brand launches its first storein Mumbai.
Mumbai,8th September 2011: L’Occitane,the French Natural Skincare and Beauty Brand announced its entry in Mumbai withthe launch of their first Retail Outlet at The Palladium Mall, Mumbai. Withthis launch, L'OCCITANE will now be available to their fans in the FinancialCapital of India.
L’Occitane offers truebeauty and well being through a wide array of Skincare, Fragrances and Body Careproducts that are natural and authentic, effective and deliciously appealing.These products are formulated with the best knowledge of over 200 ingredientsof plant origin and natural essential oils. They bring together nature andresearch, following the principles of Phytotherapy and Aromatherapy.
Founded in 1976, by OlivierBaussan in a modest setting, L’Occitane, today, operates out of more than 1800boutiques in 90 countries worldwide. In India, L’OCCITANE has a presence inDelhi, Bangaluru, Kolkata, Ludhiana and now in Mumbai. Future expansion in Puneand other outlet in Mumbai will also be announced shortly.
L’OCCITANE draws inspirationfrom the Provence and the Mediterranean.
Speaking on the occasion,Guillaume Geslin, Country Manager, L’Occitane India, said, “Today as our Mumbaistore is being unveiled, we can now say with pride that L'OCCITANE has anational presence in India. This journey from one store in Delhi to 8 retailpoints of sale in India has only been made possible with the overwhelmingresponse, support and feedback from our ever increasing customer base in India.We are confident that this bond will only grow stronger with L'OCCITANEentering newer markets in India."
The new store in Mumbai isspread over 400 sq.ft. and keeping with the synergy of the other L’OCCITANEstores across the globe, it is bathed in warm colours complete with detailedwood finishing to help create a welcoming atmosphere that encourages customersto unwind and relax to enjoy a true multi-sensorial experience. Each L’Occitanestore across the world showcases the same store layout and innovately designedwindow dressing that is beautiful and inviting, and signifies L’Occitane’scommitment towards superior service and customer satisfaction. The new productlaunches and offerings will be showcased on a monthly basis on the windowdisplays in order to keep the customers interested and excited.
The Mumbai outlet will stocka complete collection of Immortelle Range, Shea Range, Almond Range, CherryBlossom Range, Rose Range and Olive Range to name a few as well as the recentlylaunched Angelica Collection. Some of the International Best Sellers like SheaButter Hand Cream (one tube is sold every 5 seconds in the world), Almond MilkConcentrate, Immortelle Very Precious Cream, Divine Cream, Aromachologie RepairShampoo and Verbena Eau de Toilette will also be readily available at theoutlet.
The outlet is opened atF-9B, 1st Floor, Palladium Mall, Phoenix Mills Compound, 462, Senapati BapatMarg, Lower Parel, Greater Mumbai-400013, Maharashtra, Ph : 022-40 04 38 84 and is opened 7 days a weekfrom 10.30 am – 9.00 pm.
AboutL’OCCITANE:
The story begins inProvence, in 1976, when L’OCCITANE was created by Olivier Baussan. Drawinginspiration from Mediterranean cultures, he developed skincare products andfragrances that were natural and authentic, effective and deliciouslyappealing.
Today, L’Occitane expressesits art de vivre and its know-how in its shops devoted to your well-being.
L’OCCITANE is a sociallyresponsible company, committed to limiting the impact of its actions andproducts on the environment. Moreover, we are constantly striving to furtherreduce this impact. We have never tested our products on animals.
From the very beginning,L’OCCITANE has established links beyond the Mediterranean and supportedsustainable development programs. One example of this is Burkina Faso, wherethe company has brought together women's cooperatives around the production ofShea Butter.
Today, the L'OCCITANEFoundation (fondation.loccitane.com) continues to support these projects –projects that give the brand its meaning and purpose. We pursue our researchwith the aim of offering the very best natural or certified-organic products.
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